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Digital marketing opens many doors for businesses looking to increase exposure and sales. Platforms like GoogleAds, Facebook, and...

Check out these four tips to turn content marketing into a ‘win’ for your small business.

We're all familiar with shotgun marketing... you know, where a brand blasts out a generalized marketing pitch that doesn't seem to fit...

Believe it or not, summer has come and gone and we are fast approaching the cooler weather of Fall. This means fewer t-shirts and more...

With more employees working from home, it's harder to create a disconnect during weekends or off-hours. Here are three tips for helping...

No doubt, you've come to see hashtags as a necessary part of online (especially social media) content, but just in case, let's spell it...

Promotional items are great tangible giveaways you can use to boost your brand recognition. With many in-person events canceled for the...

I spend a ton of time talking about the importance of Brand Identity when it comes to developing effective marketing strategies. There...

Digital marketing has been a growing trend for well over 5 years now. Whether you advertise on Google, Facebook, or one of the other...

We're over two and a half months into the coronavirus pandemic and are just now starting to see signs of life from businesses all over...

The world of marketing is full of different strategies, methods, and channels of distribution. How you utilize these channels is most...

Coronavirus has forced thousands of businesses to reevaluate their processes and analyze their business models. What many businesses are...

Quick facts before we get started: 1. Google is the largest search engine in the world, with over 3 BILLION searches per day. 2. An...

Everywhere we look we are being exposed to content, some of which is valuable, but most of which feels... empty. As a result of the...

Many businesses get caught up in the loop of only focusing on the work they do for their customers. Although I believe that giving 110%...

"If a web page listing is elevated into the featured snippet position, we no longer repeat the listing in the search results. This...

There are many things you can do to boost your employees' productivity and brand loyalty. One of the most effective ways to improve your...

In early 2019, Facebook announced that it would be limiting ways the real estate industry could target paid advertising. These changes...

Personalized marketing isn't a new concept, yet many businesses continue to distribute broad marketing content without a specific message...

Creating a memorable impression on customers and prospects is tough, but can be made easier with the help of a strong brand! But what is...